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The Brand Ledger

Hilti

Premium professional power tools, anchors, and construction equipment. Rental and direct-sales model rather than retail.

Status: Approved
Founded
1941
HQ
Liechtenstein
Manufacturing
Liechtenstein,Germany,Austria,China,Mexico,Various
Ownership type
Trust/Foundation-owned

Ownership

Owned by the Martin Hilti Family Trust. Structurally protected from sale. Operates a unique direct-sales and tool-fleet-management business model with dedicated account reps.

Reversibility

What would change our verdict

Modification of the family trust structure. Any shift away from the direct-sales service model.

Read the full investigation