Mystery Ranch
Bozeman, Montana technical packs. Military, wildland firefighting, hunting.
Status: Watchlist
- Founded
- 2000
- HQ
- USA
- Manufacturing
- Vietnam,Philippines,USA
- Ownership type
- Conglomerate subsidiary
- Parent
- YETI Holdings
- Acquired
- 2023
Ownership
Acquired by YETI Holdings (NYSE: YETI) in 2023. Founded by Dana Gleason (previously of Dana Design and Kletterwerks).
Why Watchlist
Recent acquisition by a publicly traded lifestyle brand. Too early to confirm quality trajectory. Watch for consumerization of the product line.