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The Brand Ledger

New Balance

American athletic footwear. Boston, Massachusetts.

Status: Approved
Founded
1906
HQ
USA
Manufacturing
USA,UK,Vietnam,Various
Ownership type
Family-owned

Ownership

Family-owned (Davis family). Made in USA lines represent a minority of production but the US factories (Maine, Massachusetts) are still operating.

Reversibility

What would change our verdict

Sale. Closure of US factories.