Superdry
British high-street brand of hoodies, jackets and graphic tees that mixes vintage Americana with Japanese-style graphics. People buy it for the jackets and the recognisable graphic look.
Status: Watchlist
- Founded
- 2003
- Website
- superdry.com
- HQ
- UK
- Manufacturing
- Various
- Ownership type
- Founder-owned
- Acquired
- 2024
- Status since
- 2026-10-30
Ownership
Superdry left the London Stock Exchange in 2024 under a restructuring led by Julian Dunkerton. Its current ownership split was not confirmed.
Why Watchlist
Superdry products carry Japanese-language text and Japan-themed graphics. The brand was founded in Cheltenham, England. Co-founder James Holder has said the Japanese text "may not make 'literal' sense".
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