Parent company
Stanley Black & Decker
8 brands in the Ledger under this company.
Featured investigation
Worse on Purpose
Investigation · March 31, 2026
Your Power Tools Got Worse On Purpose
Two conglomerates bought American power tools in the 2000s. One built Milwaukee into the dominant cordless platform. The other spent $6B+ hollowing out Craftsman, Porter-Cable, and more. Plus the brands that refused to sell.
Read on the newsletter
Brands under Stanley Black & Decker
Tools · Hand Tools
Craftsman
Status: AvoidAmerican hand tool brand, originally a Sears house brand.
Stanley Black & Decker
Tools · Cordless Systems
DeWalt
Status: WatchlistAmerican-headquartered power tools, a top-three pro cordless platform.
Stanley Black & Decker
Tools · Hand Tools
Stanley
Status: WatchlistAmerican hand tools. The namesake of Stanley Black & Decker.
Stanley Black & Decker
Tools · Power Tools
Black+Decker
Status: AvoidConsumer power tools. Big-box retailer staple.
Stanley Black & Decker
Tools · Power Tools
Porter-Cable
Status: Former GreatHistoric American power tool brand, once a top-tier professional name.
Stanley Black & Decker
Tools · Automotive Tools
Mac Tools
Status: WatchlistMobile automotive tool truck brand, sold direct to mechanics.
Stanley Black & Decker
Tools · Automotive Tools
Proto
Status: WatchlistIndustrial hand tools, originally professional automotive. Sister to Mac Tools under SBD.
Stanley Black & Decker
Tools · Hand Tools
Facom
Status: WatchlistFrench industrial hand tools. Historically a premium European line.
Stanley Black & Decker