Skip to content
The Brand Ledger

Dockers

American khaki and casual pants brand, originally a Levi Strauss sub-brand.

Status: Avoid
Founded
1986
HQ
USA
Manufacturing
Various
Ownership type
Brand licensing (ABG-style)
Parent
Authentic Brands Group
Acquired
February 2026 (from Levi Strauss)

Ownership

Sold by Levi Strauss to ABG in February 2026 for $311M. Levi used the proceeds to buy back its own stock.

Why Avoid

Fresh ABG acquisition. Same licensing playbook to follow.

Sister brands under Authentic Brands Group

Read the full investigation